IQVIA HCP Space is a professional networking and learning platform for healthcare professionals (HCPs). IQVIA is a global company that provides technology solutions, clinical research services, and analytics to the life sciences industry. It was formed in 2016.
This case study details the UI/UX revamp of the IQVIA HCP Space Android app, focusing on improving user experience and satisfaction.
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IQVIA HCP Space is a leading digital engagement platform designed specifically for healthcare professionals. It provides a secure environment where doctors and medical experts can access credible medical content, stay updated with the latest advancements, and participate in peer-to-peer discussions. The platform enables HCPs to engage with pharmaceutical brands, attend webinars, and earn continuing medical education (CME) credits. It also offers tailored insights and resources that support clinical decision-making and improve patient outcomes. Powered by IQVIA’s deep expertise in life sciences, the platform bridges the gap between industry and healthcare professionals in a compliant and meaningful way.
Healthcare
UI/UX Revamp
Enterprise
Figma
Illustrator
- Complete UI/UX revamp in one month.
- Need to do efficient planning and focused execution.
- Agile framework for iterative development.
- Diverse HCP audience with varying technical expertise.
- Create user-friendly yet sophisticated interface.
- To balanced simplicity and advanced functionalities.
- Improved UI: Streamlined interface for discovering and connecting with peers across specialties.
- Enhanced Search: Implemented search filters and functionalities to refine searches for specific profiles and interests.
- Community Groups: Revamped UI for community groups, making it easier to join discussions and participate in forums.
- Created a centralized content hub with clear categorization for easy access to curated articles, webinars.
- Implemented a recommendation system to suggest relevant content based on user preferences and past activity.
- Simplified Thread Creation: Designed a user-friendly interface for creating discussion threads, polls, and case studies.
- Simplified the user flow for microsites to improve the user engagement.
- Streamlined the user flows for creating articles.
Improved Profile Management: Streamlined profile editing for users to showcase their expertise and achievements.
